Okee, so it might just be the fact that I’ve been counting down the days to the 2010 World Cup since the last whistle sounded four years ago – but I think it’s fair to say this is a great commercial. Not only is it a well thought-out ad, but it really gets to the heart of soccer and what the cup means to the world.
And they’re not trying to even sell anything… well, maybe several billion dollars in advertising. And football.
