Pissed from the Past

Chicagoans like to think that we can hear Da Coach or legendary linebacker Dick Butkus spitting evil over our big shoulders (especially when the Bears are losing 45-2 to the equivalent of a junior college badminton team), but we can’t. Unless we’re drinking Coors Light. Apparently…

The latest Coors spots have moved away from the promise of beer ingenuity (whoa! look at them mountains!) and dangerously out of control ice-trains for something a little more clever… although just as illogical.




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