We’ve posted some of these Levi’s ‘Go Forth’ spots before. Very gritty, raw, visceral, if perhaps a bit presumptuous (look at me, I am a sexy, anorexic rebel… oh and I buy $70 jeans, of course).
But when the ads started to imitate real life (at least the real life that Londoners are bracing through right now) or vice versa, the denim giant decided to pull the spot.
Too real? Too gritty? I might be mistaken, but isn’t that what they were going for?