The Story Behind Keeping Calm and Carrying On

“Keep Calm and Carry On” — it seems this iconic slogan is printed just about everywhere; on the wall at your neighborhood coffee shop, pasted on souvenir coffee mugs, bouncing on the back of the shorts of the girl jogging on the treadmill at the gym (c’mon, you just appreciate great slogans!).

But ever wonder where the hell those simply typo-ed posters came from and just why they are so bossy? I mean, who are they to say you can’t stay frantic and sit your bum down?

Well, as it turns out, it’s a very unique story. And a pretty good yarn at that. Calming down… calming down…


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