Say what you will about the idea of a “diet soda targeted at men,” but at least Dr. Pepper 10 got one thing right: hilarious man-tastic commercials.
These spots of a burly mountain dude harken back to the good golden days of beer commercials, when a man could still pull a frothy brew out of a flowing stream. I’d still take the Busch Light over a 10-calorie soda, but at least the nostalgia is delicious. And hilarious.
My only regret is that the casting director couldn’t nail down the obvious talent for this spot: Mr. Will Ferrell.